When creating or publishing online content it is of vital importance to ensure that you properly attribute credit when using other people’s content, be it text, photo, audio, video or any other form of digital media. This must be done both to give the creators proper recognition for their work and to protect oneself
Mobile is dominating the world, changing the way users interact not only with each other, but with their favorite brands, as well. Users are smarter than ever before. They are educated, well informed and know exactly what they want. They have higher expectations and demand a seamless user experience while browsing, searching and booking. If
A lot has been said about some of the more technical aspects of making a successful destination travel video (“keep it short”; “catch the viewers’ attention in the first 10 seconds lest they click away”; “make the video mobile-friendly and indexible to achieve greater visibility”; etc.), but if this year’s United Nations World Tourism Organization
The Skift Global Forum events are NOT, they insist, a trade fair. They are creative business gatherings for travel industry leaders, often unofficially referred to as “the TED Talks of travel”. They are discussion forums where the industry’s greatest minds – marketers, strategists, technologists, innovators – talk about changing trends and the future of travel.
Bleisure is not new to the travel community, but while mixing business and leisure has been present for a long time, it has recently increased, along with the use of the “bleisure” word. The newest Expedia Media Solutions research reveals the habits of bleisure travelers who extend their business trip with fun and leisure activities.
Over the last year, consumers changed their online behavior. Sitting in the safety of their home, binge-watching television is long-gone. I’m not saying the Netflix-and-chill affair is over. Quite the opposite – we certainly enjoy movie marathons, but our preferences on how we do it have altered. Most obviously, we are paying attention to more
The following post was written by Ola Zetterlöf, chief operating officer of ArrivalGuides, one of the 2016 Phocuswright Conference media partners. The article was originally published on Phocuswright website. I was asked by Phocuswright to give my thoughts on the companies in this year’s Phocuswright Innovation events. For me there are two key factors to
A recent Amadeus report “Travel distribution – the end of the world as we know it” lists mobile apps as the most important technology to disrupt travel distribution. Mobile devices are already shaping the market today and their role as a major disruptor in the industry will continue to grow. Their portability is modifying the
Millennials have become one of the most important groups of customers in the travel sector. They have a big influence on the travel industry and represent a rapidly growing group of travelers. Here are 10 facts about millennials: Millennials are group of youngsters, between ages of 16 and 34 They are smart and demands customized
Thanks to mobile, we are able to make decisions and take actions anywhere and at any given time. This means that the customer’s journey has been changed – it is now fragmented to small decision-making moments every time when we´re planning, booking or traveling. We are no longer sitting in front of the desktop trying to