Visit Dalarna Joins ArrivalGuides

Gothenburg, Sweden (August 20, 2015) – Much of the picture postcard imagery comes to mind when thinking of Sweden and well Dalarna, from pretty red cottages by the lake to a forest glade lit by the evening sun.  As the latest destination partner to join ArrivalGuides, information about Dalarna´s outstanding nature, attractions events and accommodation will now be available to millions of travelers worldwide.

The official tourism board, Visit Dalarna, will populate the ArrivalGuides easy-to-use CMS with inspirational points of interest, up-to-date events, bookable accommodation, and tickets, allowing travelers to rely on Visit Dalarna´s information through all stages of the customer’s journey.


As the newest ArrivalGuides Destination Partner, all of the points of interest that are entered into the ArrivalGuides CMS will push out to over 300 influential travel brands, including SAS and Aer Lingus. The ArrivalGuides network of distributors will be inspiring travelers to visit Dalarna by offering information about the destination in websites, apps, and social media, booking confirmations, newsletters, Smart TV apps, and in-flight entertainment systems.

Fredrik Nilsson from Visit Dalarna said: “ArrivalGuides is the easiest way to get your information out on a global scale, and with its connection to all the most influential travel brands it´s an easy decision to join the network”.

Magnus Aideborn, CEO of ArrivalGuides, said, “As one of the most picturesque areas of Sweden, we are excited to have Dalarna as part of our destination information library. Using the text, photos and videos that Visit Dalarna inputs into the ArrivalGuides CMS, our network of over 300 global, influential distribution partners will use this information to inform their travelers about Dalarna and all to do and see in this fabulous destination.  Welcome aboard Dalarna!”


About ArrivalGuides

ArrivalGuides is the world’s largest distributor of destination content, with over 300 distribution partners using our library of destination information, including photos and videos, to improve customer interaction, experience, loyalty and transactions with their brand. Our distribution network consists of major global, influential brands who are using ArrivalGuides’ destination content to drive their travel business across all platforms and digital communications including apps, booking confirmations, newsletters, Smart TV applications and touchscreens. ArrivalGuides’ head office is in Gothenburg, Sweden, with sales offices in Japan, Australia, Italy and the US. For more information please see and

About Visit Dalarna

Dalarna is often called “Sweden in miniature”. The province is an important part of the image of Sweden, culturally and geographically. We´ve got mountains, waterfalls, and rivers, deep forests with glittering woodland lakes and open rolling farmland. The varied landscape, outdoor activities, and colorful, flourishing culture, make Dalarna one of Sweden´s most popular destination.